Sanofi Aptly Responds to Roseanne Barr ‘Ambien Tweeting’ Comment
So Roseanne Barr immediately used her prescription medication Ambien as a scapegoat for her racist remarks on Twitter. Sanofi US was not having it!
Stop Thinking that you Would Never Forget your Child in your Car
This is an odd topic for this blog because I always post about healthcare and pharma marketing, trying to inspire creativity and innovation from other marketers. Today I am making an exception, just this once. As a mother of four young children, I feel compelled to write about this on my blog. Last week, a …
Novo Nordisk Privacy Policy Update and Community Guidelines Update
GDPR and Canadian Privacy Guidance documents explained here with an example of the Novo Nordisk privacy policy update and community guidelines update.
Prescription Drug Promoted on LinkedIn
Ozempic ad on LinkedIn is innovate, targets healthcare physicians and complies with direct-to-consumer advertising regulations. See the ad here.
A Pharmacy Facebook Party
I remember when my children were younger, it seemed like all the parenting blogs were hosting Twitter and Facebook parties to generate awareness and sales for their clients. Maybe it’s just me, but I don’t see nearly as many Facebook or Twitter parties promoted as I used to. But a few weeks ago, I saw …
Facebook drastic drop in view share in Canada since Cambridge Analytica fiasco
We all know that Facebook is in trouble globally and here in Canada as well. They have lost a very large amount of the page view share in Canada. But how much did they lose? Which social media site is ready to take the place of the gian Facebook? Find out.
Congratulations Iodine! 2018 Webby Winner in the Health Category
The 2018 Webby winners have been announced! Congratulations to Iodine , the 2018 Webby winner of the Health category. If you don’t already know this site, it’s well worth taking a few moments to go through it because it certainly has a lot of positive features. The Iodine site was launched on September 30, 2014. It …
Teva uses social media to promote their research challenge
Teva uses a novel approach to find a researcher who might be able to solve their business challenge. Will they find the right person on Facebook, Twitter or LinkedIn?
J&J Live Facebook Video – #ChampionsOfScience Competition
See what can happen when a pharmaceutical company holds a live Facebook video as part of its campaign. #ChampionsOfScience
Pfizer Honors Women in Science with Instagram Story
See how Pfizer promotes women in science with an Instagram story.