Canadian pharmaceutical marketers can learn the PAAB code with a new fun game by PAAB. It's free but you have to register first.
Hey Canadian pharmaceutical marketers! Let’s be honest; reading the PAAB code is tedious and most of us probably don’t find it that much fun. I think PAAB feels your pain because they have come up with a fun game to help you learn the PAAB code, and it is completely free.
Sign up before November 20th and you will receive one email per day for four consecutive days (November 20, 21, 22 and 24 … I guess you get a break on November 23), each with questions related to the PAAB code. Top scores will be showcased on a leader board.
Kudos to the PAAB team for coming up with such a creative way to reach out to their audience in a way that will appeal to them.
Canadian pharma marketers: What have you got to lose? Go ahead and sign up for the free PAAB code game now and you can play your way through the PAAB code and guidances.